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引才纳贤“不打烊”夜市“流量”聚人才

2024-09-27黄真

走向世界 2024年34期

扁鹊故里,健康夜市聚英才

本次活动是一场“聚名医 送健康”的“海右人才节”精品活动。活动中,市民零距离享受名中医药专家们的服务。而这离不开近年来济南市对持续加强中医人才队伍建设的支持。济南市遵循中医药发展和人才成长规律,不断完善人才发展体制机制,壮大并用足用好中医药人才队伍,中医药工作迎来快速发展的黄金期。

本次活动是一场沉浸式体验“扁鹊故里”中医药文化成果的夏日盛宴。发布“扁鹊故里悠游”中医药文化地图、“扁鹊故里 夜宴”中医药夜市安排,40个中医药文化氛围浓厚的宣教基地、打卡地、景点集中呈现,15个区县(功能区)33场中医药文化夜市闪亮登场……济南市充分发挥扁鹊故里的资源禀赋,充分释放中医药人才的富集优势,让传承千年的文化自信也在这个热闹的夏至夜得到了升华。

本次活动也是济南市人才服务的重要一环。为做好人才就业服务,拓宽企业引才渠道,促成企业与人才“双向奔赴”,济南市推出海右人才夜市活动,打破 “坐等上门”服务模式,以方便求职、引才为出发点,将人才服务送到家门口,将夜市“流量”有效转化为人才“留量”,让济南人才服务涌动“烟火气”,大力营造尊才、爱才、敬才、用才的浓厚氛围。

人才夜市“出摊”,走“新”又走心

7月初,天桥区在济南火车站广场举办“火力先锋”海右人才夜市活动在济南城市宣传片《我在济南刚刚好》中拉开序幕。

人才夜市“出摊”,“挑灯觅才”诚意满满。在此次活动中,天桥区人才服务“走心”又“上新”,为“逐光追梦”的青年人才提供“宾至如归”的全方位服务。如,在政策宣讲区重点宣讲济南市及天桥区人才引育、就业创业等相关政策,同时宣传推广“济南云聘e码通”,为求职者提供了更加全面、高效的就业服务。

人才服务与“夜经济”激情碰撞,青春飞young活力满满。活动以年轻人喜闻乐见的方式开展,用不一young的打开方式为求职人才带来夏日专属的贴心关怀:专业乐队表演燃旺“高人气”,抖音直播、有奖对答等“接地气”“聚人气”,现场发放1000余份“天桥打卡地图”,送上雪糕、扇子等清凉解暑的海右人才节专属文创产品1200余份。特别是共青团天桥区委面向广大求职者推介“青年优居计划”,解决青年群体的“急难愁盼”,深受大家的欢迎。

“逛街”择业两不误,青年人才收获满满。活动邀请了全区50家有用人需求的企业和科研院所参与,共提供1000余个工作岗位,吸引了青年人才及求职人员3000余人踊跃参与,并邀请了5家“青鸟计划”实习就业平台企业,提供了40余个实习就业岗位,为即将步入社会的青年学子提供了宝贵的实习机会,200余人现场达成就业意向。

招聘夜市,岗位“摆出来” 工作“逛到手”

海右人才夜市是济南市为更好地吸引青年人才就业创业推出的创新举措之一。济南以创新“集市”新概念,用夜间集市的“烟火气”,为人才服务“聚人气”,为企业和求职者牵线搭桥,也将年轻人喜闻乐见的夜生活消费场景和人才交流场景融合,使“夜经济”与人才产生1+1>2的效果,为引才育人、留才拴心、聚才赋能开创全新的平台。不止天桥,放眼全市各地实招频出,诸多人才服务创新做法不断涌现。

6月22日晚,槐荫区首届“驿起来·最槐荫”人才夜市招聘会火热“开市”。这场“人才夜市”选在印象济南设摊招聘,充分利用印象济南商圈夜间人流量大、氛围轻松的特点,引导用工企业把岗位“摆出来”,求职者把工作“逛到手”,将人才服务与“夜间经济”相结合,把商圈集聚地变成纳贤场,为用人单位和求职者搭建一座夜幕下的交流桥梁。

活动现场,40余家企业现场招贤纳士,职位涵盖客户经理、外贸业务、新媒体运营等各类岗位900多个,吸引前来咨询应聘者3000余名,线上观看直播2000余人,发放各类人才政策宣传资料1500余份,达成就业意向320余人。

夜色阑珊,错落有致的摊位、求贤若渴的企业、青春洋溢的求职者……6月28日18点,泉城路街道招聘“夜市”在开元广场热闹“出摊”,拉开历下区泉城路街道百日千场招聘会的帷幕。

在为期三天的活动中,40多家企业参与,提供了包括会计、酒店管理、质量管理等400余个岗位,互联网营销师、新能源运维工程师、无水洗车、二手摩托车经纪人等新兴职业技能以摊位的形式精彩呈现,不仅让求职者感受到了传统文化的魅力,也为他们打开了职场的新视野。

此次招聘夜市还有一大亮点,就是通过“直播+出摊”的形式,让人社、医保、就业、人才服务等政府部门的服务窗口,巧妙融入了市民生活,变成触手可及、温暖人心的“面对面”沟通平台。求职者和企业代表在享受夜市的热闹氛围的同时,也能便捷地获取所需的政策咨询和业务办理。

夜市公园,“职”为你来

在章丘白泉公园,同样一场“夜经济”与“人才”的奇妙相遇每晚在这里上演。章丘依托白泉公园的优越地理位置与丰富的高校大学生资源,首次以“公园+”理念打造的“才兴百脉,智汇章丘”消费新场景,将公园改造升级成为“海右人才夜市”,打造“引才、育才、留才”的创新平台。

夜市公园每晚设置悬挂企业招聘标牌及资料库,吸引了大量的求职者。“这种招聘形式轻松新颖,出门遛弯的工夫,就能找到心仪的工作,简直是送岗上门。”一位求职者表示。人才夜市设有210家招聘企业,提供320个就业岗位,截至目前,吸引3000余人前来咨询,收到简历1300余份,签约100余人。

此外,白泉新场景公园“海右人才夜市”持续举办各项活动,做到真正将商业、文创、人才等多元素创新融合,有效提升人才氛围、吸引更多青年人才留章发展。

招聘者像“摆地摊”一样亮岗位,求职者像“逛夜市”一样找工作……集招聘夜市、政策夜市、服务夜市为一体的海右人才夜市,为求职者和用人单位搭建人性化、多样化的人才供需服务平台,让更多人才在轻松惬意的氛围中,寻找着属于自己的职业机遇。济南以“接地气”风格激活就业密码,搭建起人才与城市“双向奔赴”的桥梁。

People were wandering through the traditional Chinese medicine (TCM) cultural district, receiving the inquiry and expertise of TCM masters, immersing in the suitable TCM techniques, savoring the exquisite blend of health and taste in medicinal cuisine, and indulging in the artistic performances. On June 21st, a spectacle of TCM culture was staged in Jinan. As one of the premium events of the 2nd “Haiyou Talent Festival,” the “Gathering of Talents in the Profession of Chinese Medicine, Eminent Physicians Bring Benefit to the City of Springs” — Jinan Bian Que Summer Health Festival and TCM Health Night Market — was launched at Impression Jinan· Spring World.

Talents converge at the health night market in the hometown of Bian Que

This event was a summer gala offering an immersive experience into the cultural achievements of TCM in the ‘Hometown of Bian Que’, and it constituted a cornerstone of Jinan’s talent services. With the aim of excelling in talent employment services and broadening the channels for enterprises to attract talent, Jinan has launched the ‘Haiyou Talent Night Market’ activities. These activities transcend the passive ‘wait-andsee’ service model, prioritizing the convenience of job seeking and talent attraction. By extending talent services to the doorstep, Jinan effectively transforms the influence of the night market into the way of retention of talent. This approach bestows upon the city’s talent services tremendous flexibility, fostering an atmosphere that reveres, cherishes, respects, and unitizes talent.

The talent night market unfurls an innovative and heartwarming atmosphere

In early July, Tianqiao District inaugurated the “Vanguard of Talent” night market event at Jinan Railway Station Square, with the city’s promotional film ‘Everything Just Right Here in Jinan’ as its prelude. The market stall set up with sincerity, searching for talent by lamplight. At this event, Tianqiao District’s talent services were both innovative and heartfelt, exuding a lovely homely feel to young talents who were pursuing dreams.

Job fairs provide employment opportunities at your leisure

The Haiyu Talent Night Market exemplifies one of Jinan City’s innovative endeavors to effectively attract young talents for employment and entrepreneurship. By embracing the innovative concept of a ‘bazaar,’ Jinan harnesses the vibrant ‘buzz’ of night markets to ‘gain popularity’ for talent services. It serves as a bridge between enterprises and job seekers, seamlessly merging nightlife and consumption scenes of the youth with talent interaction. This fusion amplifies the synergy between the ‘night economy’ and talent, creating a 1+1>2 effect. It forges a new platform dedicated to attracting, nurturing, retaining, and empowering talent.

Careers await talent at the night market

In Zhangqiu’s Baiquan Park, each evening witnesses a convergence of the ‘night economy’ and ‘talent’. Leveraging Baiquan Park’s prime location and the abundant resources of university students, Zhangqiu pioneers a ‘park plus’ concept. This creates the ‘Talent Flourishes, Wisdom Gathers in Zhangqiu’ consumer experience. The park’s transformation into the ‘Haiyu Talent Night Market’ establishes an innovative platform centered on ‘attracting, nurturing, and retaining talent’.