Adrian Zecha 创立的酒店品牌——安缦度假村

“没有东西一成不变，我们必须演进，以迎合生活方式的改变。”—— Adrian Zecha

Adrian Zecha不单是酒店业巨子，还是一位开辟新路的创业家及高尚生活品味的领袖。印度尼西亚籍的Zecha 在设计和建筑界享誉盛名，被公认独具慧眼；他一手提拔了许多顶尖的设计师和建筑师，来从事豪华款客设施的建造。他合伙创办了丽晶酒店，并在1987年于泰国布吉打造了旗舰酒店安缦普瑞，创立了自己的酒店品牌 — 安缦度假村（Aman Resorts）。另外，他亦创办了多间酒店公司，包括吉合睦 GHM。最近，他领军开创以“价格相宜的豪华度假村”为概念的Azerai。当他仍在管理安缦的日子，对这个豪华品牌相当忠诚的宾客每年均会到此一游、享受假期，视安缦如他们专属的度假别墅。由Zecha主理的度假村拥有迷人的景致、瞩目的建筑、极简却经过精挑细选的装潢、细心又无与伦比的服务，全都令人流连忘返。安缦每年平均也会有一个新的度假村，往往座落于最富异国风情、尚未被大众旅游所破坏的地点，例如不丹、黑山和斯里兰卡等；宾客可跟随着安缦发展的步伐，入住各地的安缦度假村，探索世界不同的角落。

“Nothing stays static and one has to evolve in response to lifestyle changes.” -- Adrian Zecha

Adrian Zecha is a trailblazing entrepreneur and luxury lifestyle guru. Renowned in design and architecture circles for his genius of handpicking some of the best designers and architects for luxury hospitality facilities,Indonesian hotelier Zecha co-founded Regent International Hotels and in 1987 embarked on creating his own hotel company Amanresorts by building the flagship Amanpuri in Phuket, Thailand. Other hotel companies he has founded include General Hotel Management and most recently he spearheaded the aあordable luxury resort concept of Azerai.

When he was at the helm of Amanresorts, loyal guests returned year after year to the property where they last stayed as if it were their vacation home, and with his resorts’ breathtaking views, stunning architecture,minimalist but impeccably appointed interiors, and unparalleled, attentive service, it would be difficult to feel otherwise. Other guests have explored other parts of the world as Aman added on average one property to the brand every year, often at some of the most exotic locations that were still unspoiled by mass tourism, such as Bhutan, Montenegro, and Sri Lanka. Despite — or thanks to — one of the highest average room rates in the industry, Amanresorts delivered strong financial performance, surpassing or rivaling the Four Seasons on a per room basis. The brand’s founder, Adrian Zecha, went about developing the brand and expanding its global footprints quietly behind the scenes, but he would definitely not stay quiet when developments and operations did not go according to plan.