阅读时尚广告类

【命题特点分析】

时尚广告主要介绍新产品的销售情况、旅游景点的开放情况、电影的放映情况和电视的播放 情况等，为人们的生活提供服务，以提高人们的物质和文化生活水平。

时尚广告常见题型如下：

1. 特定活动地点判断题

一些广告介绍多个活动的背景信息，因此常出现特定活动地点判断题。试题常以If you wan t to…， you can go to…或If you have… yuan/dollars…， you can go to…为设 问方式。解题时一定要认真阅读分析If从句的内容，因为它是你可以从事活动的条件，弄清了这一条件不难对应地找到所能去的地点。

2. 活动时间判断题

介绍多个活动的背景信息时，广告式阅读理解还常出现特定活动时间判断题。试题常以If you want to…， you should go on/in.或When should you go if you want to…？为设问方式。解题时应认真阅读分析If从句内容，弄清主人公所要从事的活动，然后对应地寻找其举 办的时间。

3. 所需费用判断题

大多数广告介绍从事某一活动或购买某一产品所需的费用，因此广告式阅读理解常出现所需费用判断题。试题常以If you want to…， you should pay.或How much should you pay if you want to…？为设问方式。解题时仍需阅读分析If从句条件，弄清主人公所想参加的活动数目或所购买产品的数目，然后弄清原文有没有提供免费或打折优惠，综合考虑最后可以 准确算出所需费用。

4. 联系方式判断题

所有广告都提供联系方式，不同活动的联系方式常各不相同，因此广告式阅读理解常出现联系方式判断题。这种试题常以If you want to…， you should call at/send an email to.为设问方式。认真阅读分析If从句内容弄清主人公所想参加的活动或购买的产品，然后对应阅读相应广告不难找到准确的联系方式。

5. 广告目的判断题

广告式阅读理解经常出现广告目的判断题，试题常以The writer wrote this passage in o rder to.或What is the writers purpose of writing this passage？为 设问方式。由常识可知，广告的目的都是为了促销，因此这种试题常以increase/To increa se the sales of….或attract/To attract more buyers/visitors.为答案。

6. 广告出处判断题

一些广告式阅读理解还常出现广告出处判断题。试题常以You can most probably fi nd this passage.为设问方式。由常识可知，广告最易出现在报纸和互联网上，因此这种试题常以in a newspaper或on the Internet为答案。尤其当原文中出现click， web page， email时其出处很可能为互联网。

【典型考题】

（一）

Do you need useful and interesting books？ Here weve got plenty for you.

Successful Fishermen

Fishing is a healthy hobby. You can enjoy fresh air when you gofishing in the countryside. This book will teach you how to choose fishing places and how to make good fishing rods[竿] easily. Many kinds of fishing skills a re shown in the book. Read it and you will become a more successful fisherman.

Best Learners

This book can give you the answers to the questionsmost often asked by parents， teachers and students themselves. Read this book an d learn：

●What the three difficulties in study are and what to do with them.

●What to do if you are not interested in a subject you are studying.

●Twenty six simple exercises to help you study easily and fast.

You will get more from this book. For younger students， you can buy Learn to S tudy for Beginners. It is easier to understand.

How to Keep Pets

A pet can be our best friend. Do you have pets in your house？ Are they ingood shape？ This book not only offers you many colorful pictures of lovely pets ， but also provides you with the knowledge about：

●How to choose right pets for yourself.

●How to build houses or nests[窝] for your pets.

●How to feed the pets and how to keep them clean.

Buy this book and you will learn more.

We have many other books on sale. For more information enter www.knowb etter. com. If you buy two or more books at a time， youll get 10% off.

（ ）1. If you buy and read Successful Fishermen， you will ________.

A. go to the countryside

B. know where to buy fishing rods

C. know how to cook fish

D. learn how to choose fishing places

（ ）2. There are many pictures inaccording to the passage.

A. Best Learners

B. Successful Fishermen

C. How to Keep Pets

D. Learn to Study for Beginners

（ ）3. You can for more information about ________ other books according to the passage.

A. call the writer B. go to the shop

C. search the Internet D. ask the clerk

（ ）4. The writer wrote this passage in order to ________.

A. increase sales of the books

B. buy useful and interesting books

C. tell people how to keep pets

D. teach students to study easily and fast

（ ）5. You can most probably[可能] find this passage in a ________.

A. story B. report

C. dictionary D. newspaper

（二）

Editor[编辑] Wanted

Editor needed to direct the work of new music magazine. At least two years edito rial experience needed. Hours： 8：00 AM to 5：00 PM. Some overtime required. Send your personal information to： P. O. Box 213， Fairview， IN. 46243.

Bank Manager

Town bank is looking for a bank manager to head its downtown branch[分行]. A person with 5+ years experience. Working Hours： 8：30 AM to 5：30 PM. Mail to for more information.

Teachers Needed

Language Centre needs experienced teachers for its new English teaching progr am. PT/FT[兼/专职] positions available. No more than 25 teaching hours a week.AM/PM changes. Teachers with background in computer skills preferred[优先]. Tel： 567 1243.

Nurses in Need

Child Care Centre serves children from 3 to 6 years of age. It provides care fiv e days a week， and is open about ten hours a day. It is in great need of nurseswith the experience of guiding[指导] different activities such as indoor and ou tdoor games. Call 432 3745 or visit our website：www.vps.msu.edu/cfcr.

（ ）1. A person with ________ of experience is needed to head the bank.

A. at least two years

B. twenty live years

C. three to six years

D. more than five years

（ ）2. You should work for ________ if you become an editor of the ma gazine.

A. just nine hours a day

B. no less than nine hours a day

C. about ten hours a day

D. less than 25 hours a week

（ ）3. If you want to be a teacher， you can _________ for more information.

A. call 567 1243

B. mail to

C. phone 432 3745

D. write to P. O. Box 213， Fairview

（ ）4. You need to have the experience of directing different activitie s to ________.

A. be an editor of the music magazine

B. head a bank branch of Town Bank

C. teach English in Language Centre

D. work as a nurse in Child Care Centre

（ ）5. Which of the following is NOT true according to the passage？

A. Child Care Centre doesnt provide care for children of all ages.

B. Teachers are wanted to teach English in the Language Centre.

C. One with computer skills will be preferred to head the bank.

D. Your own information is available for the position of the editor.

（三）

Live Music—Jazz

Enjoy real American jazz， one of the most famous trumpet shows.

Place： Rainbow Jazz Club

Date： April 8～April 22

Time： 7：30 pm～11：00 pm

Price： ￥80

Telephone： 88656662

Waltz

Do you like dance？Do you want to learn waltz？ Come here！

Place： Blue Sky Theater

Date： May 16～May 28

Time： 9：00 am～8：00 pm

Price： ￥60

Telephone： 88655468

An Exciting Trip

Have your wonderful trip！You will enjoy the pleasure of the ferry[渡船] and see the fantastic city nights.

Place： Hong Kong

Date： May 1～May 6

Price： ￥170 a day

Telephone： 88564822

Something about Shenzhou Ⅶ

Do you want to learn about Shenzhou Ⅶ？ A good chance for you！ Somet hing interesting about Shenzhou Ⅶ is on show.

Place： Hebei Museum

Time： 9：00 am～5：00 pm Mondays～Fridays

8：30 am～5：30 pm Weekends

Price： ￥150

Telephone： 88656886

（ ）1. If you want to enjoy jazz， you should call ________.

A. 88564822

B. 88656662

C. 88655468

（ ）2. Hebei Museum openshours a week.

A. 18

B. 40

C. 58

（ ）3. If Jack wants to be an excellent dancer when he grows up， he sho uld go to _________.

A. Rainbow Jazz Club

B. Blue Sky Theater

C. Hebei Museum

（ ）4. What can visitors do in Hong Kong according to the material？

A. They can enjoy real American jazz and the pleasure of the ferry.

B. They can see something about Shenzhou Ⅶ and enjoy real American jazz.

C. They can enjoy the pleasure of the ferry and see the fantastic city ni ghts.

（ ）5. Which of the following is TRUE according to the material？

A. You need to spend ￥60 learning waltz.

B. You can go to Hebei Museum to look at the show every day except weeken ds.

C. You can enjoy American jazz at Rainbow Jazz Club in the morning.

阅读理解答案

（一）

【导读】

本文介绍 了一些时尚书籍，有休闲类的，有学习类的，有养宠物类的，可以满足各类读者的需要。

1. D 第一则广告中的This book will teach you how to choose fishing places… 体现答案。

2. C 第三则广告中的This book not only offers you many colorful pictures of love ly pets… 体现答案。

3. C 由最后一节中的For more information enter www.knowbetter. com.可以推出答案。

4. A 由常识可知，广告的目的是促销，因此不难找到答案。

5. D 由常识可知，广告很有可能出现在报纸上。

（二）

【导读】

本文提供了各种招聘信息，给不少人提供了就业机会。

1. D 第二则广告中的A person with 5+ years experience.体现答案。

2. B 第一则广告中的8：00 AM to 5：00 PM体现答案。

3. A 第三则广告中的Tel： 567 1243.体现答案。

4. D 第四则广告中的It is in great need of nurses with the experience of guiding[指导] different activities such as indoor and outdoor games.体现答案。

5. C 第二则广告没有提及管理银行这一职位懂电脑者可以优先。

（三）

【导读】

本文为音乐、舞蹈、旅游、参观爱好者提供了好去处。

1. B 第一则广告中的Telephone： 88656662体现答案。

2. C 由最后一则广告中的Time： 9：00 am～5：00 pm Mondays～Fridays， 8：30 am～5： 30 pm Weekends可以推出河北博物馆每周开放（8×5+9×2=）58小时。

3. B 第二则广告中的Do you like dance？ Do you want to learn waltz？ Come here！ Pl ace： Blue Sky Theater体现答案。

4. C 第三则广告中的Place： Hong Kong体现答案。

5. A 第二则广告中的Price： ￥60体现答案。