莫里茨啤酒厂M商店

类别: 室内设计 | 休闲空间

设计师/ 设计团队：Carmelo Zappulla & Chu Uroz

莫里茨是一家啤酒公司，于1856年由法国人Louis Moritz Trautmann在西班牙巴塞罗那创立，并于2004年重新开业。在此之前的20世纪70年代，莫里茨公司几乎破产。但在经历过这段困难时期后，公司的业务规模开始越做越大。莫里茨公司不仅仅对啤酒行业的商业景观产生了巨大影响，同时也为城市的文化生活注入了活力。在这座建筑里的是出售供应出厂鲜啤酒的莫里茨专卖店，而External Reference建筑事务所再一次有幸能为莫里茨公司设计一处不仅能够品尝到闻名遐迩的鲜啤酒，更能彰显其独特品牌标识的空间。借助玻璃、不锈钢和铁质材料的独特感觉，本方案营造出了一种良好氛围，并布置有传统的手工精酿啤酒桶，桶中的啤酒能够直接送到取酒喷嘴处。啤酒桶也完成了相应的改造，以便能展示该品牌的周边纪念品和产品。

Moritz is a beer company based in Barcelona since 1856, when it was founded by Frenchman Louis Moritz Trautmann, returned to business in 2004.Previously, the company had almost been wiped out during the 70's. Since then the company has gone from strength to strength. Impacting not just on the business landscape but also revitalizing the cultural life of the city. In the building is host the factory of its unpasteurized beer served in the space of M-store where External Reference, once again, had the pleasure of painting a space to taste, not only its famous fresh beer, but brand unique identity. Drawing on a palate of glass, stainless steel and iron builds an atmosphere accompanied by the traditional craft beer tanks where beer is coming directly to shooter. This tank is also converted to display brand's souvenirs and products.