Adding a New Chapter

By Ji Jing

A new resource to understand the rich but complex China-U.S. relationship will be available to readers when a book containing the thoughts of prominent personalities on the issue hits the shelves.

As the 26th Beijing International Book Fair （BIBF） opened in the capital on August 21， Chinese publishing house New World Press（NWP）， an affiliate of the China International Publishing Group （CIPG）， signed a contract with U.S. education and technology company Cengage to publish 40 on 40： Four Decades of Evolving Sino-U.S. Relations.

The book includes interviews with 40 prominent Chinese and U.S. politicians and academics， such as former U.S. President Jimmy Carter， Harvard University Professor Joseph Nye， Chinese Ambassador to the U.S. Cui Tiankai and Chinese political scientist Wang Jisi.

“Through the perspectives of the 40 people， readers will gain a comprehensive and in-depth understanding of the complicated relationships of these two powers and develop their own thoughts on the overflow of bilateral relations，” Alexander Broich， President of Cengage Global Businesses， said.

The NWP also signed contracts with Albanian publishing house Fan Noli and Arab Scientifi c Publishers from Lebanon to establish editorial departments in the two countries， taking the number of its overseas editorial departments to 14.

CIPG， founded the same year as the Peoples Republic of China （PRC） in 1949， has published over 80，000 titles in more than 40 languages， which have been distributed in over 180 countries and regions over the past seven decades.

Lu Cairong， CIPG Vice President， said as the largest international publishing group in China， CIPG has presented China to the rest of the world in multiple languages， using media platforms including books， magazines， the Internet and social media.

“Establishing overseas editorial departments is an effective way of promoting Chinathemed books abroad，” Lu added.

As more and more books about Chinas history， culture and economy， along with Chinese TV dramas and fi lms， are introduced overseas， they have enabled foreign audiences to better understand China， Ahmed Mohamed Elsaid Soliman， President of Wisdom House Cultural Investment Co. in Egypt， said at a forum on Chinas international publishing held two days ahead of the opening of the BIBF.