Easy Access to Premium Luxury
2011-03-15
Lexus Launches Summer Financing Program with Interest Rates as Low as 2.011percent
Lexus China has launched its latest financing program with interest rates as low as 2.011 percent for three of its luxury small displacement models: RX270,IS250 and ES240. The program is an additional premium offer presented by Lexus to Chinese consumers following its Spring financing program launched in March. Lexus’ new low interest rate financing plan aims to enable more Lexus fans to easily purchase their own cars as early as possible with a low interest rate,and instantly start to enjoy an exhilarating lifestyle.
Low interest rates will make your dreams of luxury come true
From May to June 2011, Lexus will provide consumers with a low interest rate fi nancing program for three of its small displacement luxury models.During the promotion period, all consumers who buy the Lexus luxury SUV RX270, luxury sports sedan IS250 and luxury sedan ES240 can make their dreams of luxury come true with only a 50-percent down payment and a 2.011-percent minimum interest rate over an 18-month loan term. The 2.011-percent interest rate not only provides customers access to an exclusive minimum monthly mortgage payment for Lexus’luxury vehicles, but also represents Lexus’ continuous commitment to the China market in 2011. The new fi nancing program will enable more consumers to experience Lexus’ premium quality and people-oriented services that exceed expectations, and appreciate the Lexus’ brand philosophy of “Passionate Pursuit of Perfection.”
Premium services will accompany you wherever you are
Adhering to the spirit of “People-Oriented” and“Customers First,” Lexus is dedicated to building a caring and premium riding experience for drivers and passengers. In addition to the low 2.011-percent interest rate financing program, consumers can also experience the variety of Lexus’ people-oriented services, including a four-year/100,000 km warranty with free maintenance and repair; Lexus’ branded insurance; 24-hour parts delivery service and full-year 24-hour roadside assistance. With recent upgrades in April, the LEXUS G-BOOK now provides 11 major intelligent communication services, including emergency rescue, anti-theft tracking, roadside assistance,maintenance notices, operator service, information provision, G-route search, reservation services, Web map receiving service, safe highway driving reminders and graphic traf fi c information, which will allow car owners to enjoy the charm of trendy technological features in the information age.
The latest Lexus’ 2.011-percent low interest rate financing program will cover 66 Lexus dealers in 50 cities across China. All dealerships will provide consumers with one-on-one consulting and procedure handling services to deliver tailored purchasing plans.Lexus cordially invites you to visit any Lexus’ authorized dealership in China to enjoy the caring services including the financing program and experience the exhilarating driving experience made possible by Lexus’ luxury vehicles.
All About Love ENZO Wedding Collection
In the spring afternoon in Macao Fisherman’s Wharf on April 13, hundreds of guests from China’s mainland, Hong Kong and Macao gathered at the leading colored gem brand ENZO’s 20,000-square-feet flagship store to celebrate ENZO Wedding Collection’s entry to the market. The collection, which is ENZO’s first comprehensive line targeted specifically at the wedding market, features a wide selection of colored gemstones and a full range of diamond products, enabling consumers to create personalized jewelry sets for engagements,weddings and anniversaries.
Guests presented in the event included many celebrities of the industry and entertainment industry such as Yu Chuan Yih,Chairman and CEO of ENZO’s parent company LJI, Omar Torres, ENZO’s newly appointed creative director, famous Hong Kong DJ Icy Wong and actress Janice Man.
“ENZO is breaking new ground with the All About Love collection, which brings personalized and customized style to wedding jewelry in China. Most Chinese consumers up to now have had limited choices in wedding, engagement and anniversary items at local jewelers. At ENZO, they will now have all the style choices they need to make a truly personal style statement. We think the consumer is ready for this fresh Western retailing concept, and ENZO is in an ideal position to profit from it with a full range of offerings not only in wedding rings but in engagement and anniversary jewelry as well. For these reasons we expect All About Love collection to be a big winner for both ENZO and the consumer,” commented Yih, chairman and CEO of LJI.
At present, ENZO has established more than 140 ENZO brand stores in the great China area and plans to increase the number to 200 in 2011. And its fi nal target is 1,000 ENZO brand stores in the great China area.Meanwhile, ENZO will expand its business in Hong Kong and Macao and try to complete its distribution channels and explore the great China jewelry market.