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Branding the Exchange

2010-04-29ByLIUWEI

CHINAFRICA 2010年7期

By LIU WEI

On the morning of May 20,2010, “African Culture inFocus 2010,” an event jointlyorganized by five Chinese governmentagencies, including theMinistry of Culture and the StateAdministration of Radio, Film andTelevision, kicked off inside theChina Millennium Monument inBeijing. Performances by 16 youngAfricans from the Chinese WuqiaoAcrobatic Art School and dancersfrom Mauritius won thunderousapplause from the audience.